Your product works. Your buyer liked the demo. So why did the deal go quiet? Often it's not the product, the pricing, or the competition. It's the messaging.
This 3-minute scorecard tests whether messaging is your bottleneck covering 15 questions across five dimensions: clarity, buyer relevance, proof, trust, and conversion narrative.
Most founders score 38-43 on their first attempt. Take it, find the gap, and fix the right problem.