Samantha Truman is a visionary executive advisor and cultural strategist with more than a decade of experience guiding organizations through transformation. As Founding Principal of True People Consulting, she has helped Fortune 500 companies, health systems, and global universities align culture and strategy to achieve measurable results.

A former CEO who scaled a national consultancy to $2M+ in annual revenue, Samantha has led cultural turnarounds and strategic realignments for clients including Harvard Medical, UCLA, Pfizer, BMS, EYP, and UCSD.

She is the creator of proprietary frameworks — CultureShift Diagnostic™, LeaderMap™, and PulseOps™ — used by leaders worldwide to measure cultural health, rebuild trust, and future-proof strategy.

Her journey is as unconventional as it is global. A Jamaican-Ukrainian and former chicken farmer, Samantha has traveled to more than 56 countries, drawing on those experiences to shape her cultural strategies and bring a rare fluency to how people, systems, and power intersect.

Known for her ability to blend data-driven insight with human-centered design, Samantha has delivered over 1,000 high-impact sessions to 5,000+ leaders, consistently earning 95%+ satisfaction ratings. She has trained Nobel Peace Prize winners, advised boards and C-suites during high-stakes transitions, and is recognized as a global voice on psychological safety, inclusive leadership, and the future of work.

What sets Samantha apart is not just her expertise but her presence: she has a rare gift for turning complex problems into clear pathways forward, while creating learning spaces that are brave, energizing, and practical. Her work is as rigorous as it is human — giving leaders the tools, clarity, and confidence to align culture and business strategy as one.

Visit my Medium and Substack for my writing on culture, leadership, and the future of work.

Cultural Health™ Leadership Scorecard